PRIVACY POLICY
1. Introduction
Advisory Ladder (“we”, “us”, “our”) is committed to protecting and respecting your privacy.
This Privacy Policy explains how we collect, use, and protect your personal data when you use our website and services.
We comply with:
- The UK General Data Protection Regulation (UK GDPR)
- The Data Protection Act 2018
2. Who We Are
Advisory Ladder is a business advisory platform providing diagnostic tools, pricing audits, and strategic business support.
Data Controller:
Advisory Ladder
Email: [Privacy@advisoryladder.com]
Address: [277 Anlaby Rd, Hull HU3 2SE]
3. What Data We Collect
We may collect and process the following data:
Personal Data
- Name
- Email address
- Phone number
- Business name
Business Information
- Financial and operational inputs provided via diagnostics or pricing audits
- Strategic responses and assessment data
Technical Data
- IP address
- Browser type and version
- Pages visited and usage data
4. How We Collect Your Data
We collect data when you:
- Complete a form on our website
- Request a diagnostic or pricing audit
- Contact us directly
- Use or interact with our website
5. How We Use Your Data
We use your data to:
- Deliver diagnostics and pricing audit reports
- Provide business insights and recommendations
- Communicate with you about your enquiry
- Improve our services and user experience
- Send relevant follow-up communications (where appropriate)
6. Lawful Basis for Processing
Under UK GDPR, we rely on the following lawful bases:
- Consent – when you submit your information
- Contract – to deliver requested services
- Legitimate Interests – to improve services and provide relevant business insights
7. Data Sharing
We do not sell your data.
We may share your data with trusted third-party providers, including:
- Email delivery services via Amazon Web Services (used through FluentSMTP)
- Website hosting providers
- Analytics providers such as Google Analytics
All third parties are required to process your data securely and in accordance with applicable data protection laws.
8. International Data Transfers
Some of our third-party providers (including Amazon Web Services and Google Analytics) may process data outside the United Kingdom.
Where this occurs, we ensure appropriate safeguards are in place, such as:
- UK International Data Transfer Agreements (IDTA)
- Standard Contractual Clauses (SCCs)
9. Data Retention
We retain your data only as long as necessary to:
- Deliver our services
- Maintain business records
- Comply with legal obligations
You may request deletion of your data at any time.
10. Your Rights
Under UK GDPR, you have the right to:
- Access your personal data
- Correct inaccurate data
- Request deletion of your data
- Restrict or object to processing
- Request data portability
To exercise your rights, contact us at: 📧 [Privacy@advisoryladder.com]
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO).
11. Data Security
We implement appropriate technical and organisational measures to protect your data, including:
- Secure hosting environments
- Encrypted data transmission (SSL)
- Controlled access to systems and data
12. Cookies and Analytics
We use cookies and tracking technologies to improve your experience.
This includes the use of Google Analytics, which helps us understand how users interact with our website.
Google Analytics may collect:
- IP address
- Device and browser information
- Pages visited and time spent on site
You can control or disable cookies through your browser settings.
13. Confidentiality & Non-Compete Commitment
We recognise that the data you provide may be commercially sensitive.
We commit that:
- Your business data will be treated as strictly confidential
- We will not approach your clients or prospects based on information disclosed through our diagnostics
- Where an advisory relationship is established, we will not compete directly using your data
14. Third-Party Links
Our website may contain links to other websites.
We are not responsible for their privacy practices.
15. Changes to This Policy
We may update this Privacy Policy from time to time.
The latest version will always be available on this page.
16. Contact Us
If you have any questions about this Privacy Policy or your data, contact:
[Privacy@advisoryladder.com]
[277 Anlaby Rd, Hull HU3 2SE]